Vercom has finalized the acquisition of 100% of MailerLite shares for approximately PLN 400 million

Vercom has finalized the acquisition of 100% of MailerLite - a global provider of email communication tools. The value of the transaction was approximately PLN 400 million, the company announced.

“We made the largest acquisition of a foreign entity by a Polish company in 2022 and one of the largest in the technology industry in recent years. Thanks to the acquisition of MailerLite, we are becoming a global company, present on 180 markets with strong exposure in the USA and Western Europe. This enables us to compete with the best entities in the industry, such as Twilio or Sinch, ”commented Krzysztof Szyszka, president, quoted in the release.

Through the acquisition of MailerLite, Vercom acquired over 38 thousand. new customers, which tripled their current number to nearly 57 thousand. The company from the CEE market leader has become a global entity present on 180 markets. Additionally, the Vercom team has also been joined by approx. 100 specialists concentrated in 30 international locations, thanks to which the company will be able to service a global portfolio of clients in all time zones, underlined.

Vercom creates global communication platforms in the cloud (Communication Platform-as-a-Service - CPaaS) that enable companies to reach customers through a centralized platform. Currently, the services of the Vercom Group are used by such entities as Allegro, OLX.pl, Answear.com, Rossmann, Żabka, mBank, IKEA. The company made its debut on the WSE main market in May 2021.

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