The world is interested in Polish technology that extends the freshness of vegetables and fruits

The Fresh Inset company, which has developed a unique technology for extending the freshness of picked fruit and vegetables, is successfully commercializing its solution. Due to the faster-than-expected pace of development and huge interest from investors, the Toruń-based company raised over PLN 10m in round A. The entirety of the second tranche, which has just been finalized and increased by PLN 3m, was acquired by the current shareholders, exercising their pre-emptive rights. The next round is planned for the first half of 2023.

The answer to a global challenge

The problem of food waste is serious and so big that EU countries have committed to halving food losses by 2030. The technology developed by Poles is a perfect answer to this challenge. It is based on the substance 1-MCP, which inhibits the release of ethylene, which is responsible for the aging of picked vegetables and fruits. The substance is released directly from the original Vidre+ sticker under the influence of moisture naturally secreted by the fruit. Thanks to this, the process does not require airtight warehouses or cold rooms, as before. All it takes is a sticker on the fruit, packaging or box so that consumers can enjoy healthy and fresh products for longer.

The benefits of using technology on a global scale can be much more. “If food waste were a country, it would be the third largest producer of greenhouse gases, after the US and China. Currently, one-third of all food produced in the world is wasted. In EU countries, food waste amounts to 88 million tonnes per year, or €143 billion. This is more than enough to feed all the starving people on our planet,” says Krzysztof Czaplicki, co-founder and board member of Fresh Inset.


Next round in 2023

Currently, the largest cost of the Company's operations are product registrations on each of the target markets, and this is where the funds planned to be obtained under round B are to be allocated.

“We plan to raise another capital in the first half of 2023. Already today, both Polish and foreign VC funds have expressed their interest in the round. We will want to collect at least USD 5-10m” – announces Michał Chabowski, Member of the Management Board of Rubicon Partners Ventures, which is the investor and coordinator of all issues in the Company.

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