During the e-Commerce Fair, Shoper presented one of its key projects – Shoper Storefront, the company announced. The solution includes a new look and operation mechanism of online stores, combined with a visual editor and additional sales functions. The new solution will be made available to e-sellers at the turn of the year.
“Shoper continues its mission to make online sales more accessible and efficient for both sellers and their customers. That’s why the technology we provide must be world-class. This is what Shoper Storefront is like, thanks to which our sellers will gain further innovative tools. We talk to our clients, observe the market and trends in e-commerce. Storefront is the result of these conversations, research and analyses, as well as many months of hard work of the entire team to provide the best technology,” said Paweł Rybak, member of the management board for commercial affairs (CCO), quoted in the release.
Innovative online store templates using Storefront technology will be available in the refreshed Shoper Visual Editor tool, i.e. an e-store appearance creator. The new ecosystem also includes a number of other features. As a whole, it will help entrepreneurs build positive shopping experiences among their customers, it was emphasized.
“As part of the new online store front, Shoper will provide online store owners with over 70 new ‘drag&drop’ modules in the visual template editor. These are various elements that sellers will be able to combine to create an attractive and effective online store. Shoper Storefront also offers new basket functions and mechanisms responsible for security and quick check-out. They are intended to support sellers during periods of increased traffic,” we read further.
Shopper Storefront not only refreshes the appearance of e-stores, but also improves user experience (UX), increases the loading speed of store websites and ensures full compliance with Google ranking factors.
Shoper is the owner of the most popular platform in Poland under the same name (Shoper) for the e-commerce market, sold in the SaaS model (software as a service). The company debuted on the WSE main market in July 2021; is included in the sWIG80 index.