Betcris enters Europe with Poland launch

Latin American operator Betcris has launched its brand in Poland, marking its first foray into the European market.

Betcris said that due to the novel coronavirus (Covid-19) pandemic forcing all retail gambling facilities to close for prolonged periods, this served as an impetus for an online-only sports betting alternative from the sportsbook.

The operator added that it intends to use the experience it gains from operating in Poland to support its wider growth strategy, with the aim of pursuing opportunities to launch in other markets both in Europe and around the world.

“Starting operations in Poland was a great choice, the local work team has made sure that the Betcris brand maintains its level of excellence and we are excited about all the possibilities that this opens for us as a company,” Betcris chief executive JD Duarte said.


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