New AllegroBiznes targets PLN 340 billion corporate market.

According to the estimates cited by Allegro, the value of corporate purchases in the online channel exceeded PLN 340 billion in 2020. A significant part of this market is to be managed by the offer of the Polish e-commerce giant, which is to be helped by the new Allegro Biznes platform launched at the beginning of February. Benefits for buyers include deferred payment up to 60 days and discounts for large orders and wholesale price lists. The offer includes not only products that meet the basic, but also broad needs of all entrepreneurs, such as stationery, cleaning products or IT equipment. The offer is also tailored to very specific industries, such as car repair shops, construction companies and beauty salons.

Allegro Biznes was created on the basis of a consumer platform well-known to Poles, retaining all the existing functionalities and gaining new tools useful both for those companies that need different products to run their own business, as well as for those that provide them. Platform – with 120 million offers with net price lists from approx. 100 thousand. sellers – this is the largest business-to-business offer on the Polish market. In some offers, buyers can count on discounts for wholesale purchases or large orders. Customers shopping “on a business” basis can set the search results so that they will see offers (there are over 170 million of them) only from sellers issuing invoices and net price lists.

There are plans to introduce Allegro Smart! for business in the area of heavy and large-size deliveries, a program of returns tailored to the needs of corporate purchases or new payment methods, e.g. leasing.


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