Inwestycje Zagraniczne w Polsce

Top 350 Shopping Centers in Poland 2015

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What/Concept:

As the growth of Polish consumer incomes slows, international and Polish retailers must find the right locations for their retail concept. Retailers are attracted especially to modern shopping centres, which capture a large audience of ready buyers. This fifth annual Top 350 Shopping Centres in Poland business directory will provide retailers with a listing of top 300 major and minor modern shopping centres in Poland’s largest cities, as well as the increasingly attractive second and thirdtier cities.


Content:

((language: English) Top 350 Shopping Centres in Poland will provide critical information to retailers looking for space for their retail concept. The directory, in a standardized listing format, provides a list of all major shopping centres in more than 81 cities in Poland. Content as follows:

  • Information about the shopping centres including (4 information boxes per page):
    • sqm leasable area - size of total property - GLA rentable space
    • hypermarket size and food court size
    • entertainment area size and features
    • number of retail spaces
    • list of current retailers
    • number of parking spaces catchment area
    • ownership/developer details - brokerage agency details
    • additional features and major/regular events
    • small picture of property (internal or external)
  • Introductory text for the largest 6 regions about their retail market (1/2 page)
  • Map of largest 6 regions, including location of shopping centres and concentric circles providing details of catchment areas (1/2 page)
  • New: List of Top 200 Retailers in Poland

Advertisers:

  • Developers of shopping centres in Poland
  • Investors in shopping centres in Poland
  • Estate agents and brokers seeking retail clients
  • Banking and inancial services
  • Interior design and retail outitting firms
  • Warehousing and Distribution firms
  • Facility management firms
  • Retailers

Target Audience:

Readers:

  • International retailers (via distribution at MAPIC, Cannes)
  • Polish retailers and retail entrepreneurs (via distribution in Poland through BiznesPolska and events)

Distribution Details:

  • Total print run - 4,000 copies
  • 2,000 - MAPIC Cannes, November 2014
  • 500 - CEE Retail Real Estate Awards, February 2015, Warsaw
  • 1,500 - Distributed at Shopping Centre forums during 2015

Layout, Design, and Print Details:

  • Page count: 48-56 pages (full color);
  • A4; Cover glossy with high-quality glossy paper;
  • Full-color throughout;

Advertising Prices*


Deadlines:

Materials: 6 November 2014


Technical specs.

  • Ad sizes
  • Double-track: 420 mm x 297 mm (+ 5 mm bleed)
  • Full Page: 210 mm x 297 mm (+ 5 mm bleed)
  • Half Page: 190 mm x 133 mm (NB no bleed!)
  • CMYK only
  • Files saved as .eps (with fonts converted to outlines), or .tif saved at 300 dpi.
  • Note: We do not accept neither of .doc, .cdr, .ppt!
  • For tech assistance contact: produkcja(at)biznespolska.pl

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