Aspire Global’s BtoBet, a leading sportsbook provider, has signed a deal with BestBet24 which marks it entry into the Polish market. BtoBet will provide BestBet24 with its Neuron 3 sportsbook platform for both retail and online channels.
Warsaw-based BestBet24’s operations will feature an extensive network of over 80 retail shops in parallel to an online and mobile offering. BtoBet will provide BestBet24’s players with a unique betting experience through an interconnected omnichannel environment. BtoBet will also supply BestBet24 with a dedicated risk management service.
The annual gross gaming revenues for the regulated Polish sports betting market amounts to a total of USD 600 million. Poland got its current gaming regulation in 2017.
Tsachi Maimon, CEO at Aspire Global, said: “This significant deal is yet another step in our growth strategy to expand into new regulated markets. We have once again demonstrated that BtoBet and our own proprietary sportsbook opens up for numerous growth opportunities in regulated markets with both existing and new customers.”